High Ground Stables

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Steinmetz, Krista
Master of Leadership Development
The purpose of this thesis is to create a business plan for a Hunter/Jumper specific lesson and boarding barn in the Terre Haute area. I felt there was a need for such a barn and services because of the lack of quality barns in the surrounding areas. The closest high quality, reputable Hunter/Jumper barns to Terre Haute are in Indianapolis and most customers won’t make that drive on a regular basis for lessons, let alone to board their horse that far away. There is definite opportunity for a barn to exist in the area that offers professional instruction and high-end boarding. That in mind, I created a business plan for a Hunter/Jumper lesson and boarding barn to open in January 2014. The barn to be purchased for the business is Green Gables Farm, located in Brazil, IN, only 10 miles away from the Vigo County Courthouse. It has been on the market for two years now and is for sale for $600,000. The barn will be renamed High Ground Stables and it will offer boarding, lessons, clinics, horse shows, and facility rentals, among other services. The facility is already exactly what is needed for the intended purposes of High Ground Stables, so little money will need to be spent on repairs or improvements. After much time and research, a business plan for High Ground Stables has been completed in order to be used to obtain financing for the business venture. After all is said and done, it was found that there can be a profit made with this business plan, but it would be two years until the business experienced any profits. By running this business as a sole proprietorship, it is much more risky for me to say I want to start High Ground Stables as soon as possible. I’ve come to the conclusion that the business plan would work even better with a smaller and less expensive facility to start with. If I were able to purchase Green Gables for $400,000 instead of $600,000, I would be more comfortable in starting this new business venture.